The Far Eastern Group's Founder – Mr. Y. Z. Hsu – has always taken "trustworthiness" as the guiding principle of his business management. Beyond Group Founder's commitment to constancy, honesty, and openness, he has enshrined "Sincerity, Diligence, Thrift, Prudence, and Innovation" as Far Eastern's founding motto:
Customers, the general public, and colleagues must all be treated with sincerity; cooperation and teamwork must be based on mutual trust.
Everyone must always work diligently to renew themselves and the company. With diligence we may make up for our inadequacies and overcome hardships.
Live a simple life and cherish your blessings; thus one may live a happy life with few earthly desires.
Always make a careful assessment before undertaking any task; those who plan ahead are those who will succeed.
The Far Eastern Group's firmly held goal is to constantly create new value for customers and shareholders. The Group's highest ideal is to make every enterprise under its flag a leading company in its industry.