Far Eastern Department Stores have been established for 30 years as Taiwan’s only listed chain department store. With professional know-how and flexible marketing strategies, the Company has been a trend leader in displaying a full collection of diversified merchandise mix.

During recent years Far Eastern Department Stores have been restructuring and introducing into Taiwan FE21’ new concept stores integrating shopping, entertainment, living, restaurants, and culture so as to provide customers with a comfortable and leisured shopping environment. On the other hand, The Mall and Far Eastern Citysuper located within Taipei Metro Complex at eastern metropolitan Taipei are exquisite lifestyle stores catering to the needs of high-end customers.

In 2002, the Far Eastern Group acquired Taiwan’s SOGO Pacific Department Stores and Pacific China Holding Ltd. And further expanded its chain department stores into Mainland China. With a full collection of world-famous fashion brands, SOGO Taipei in particular its Chung Hsiao Branch Store registered the highest sales per pin in Taiwan and reported revenues of NT$17.8 billion in 2005. Furthermore, Pacific China Holding with ten stores in the China growth market has also become an index of Consumer trend.

Far Eastern Geant ranks among Taiwan’s third largest hypermarkets. The Company specializes in the distribution and sale of large-volume, low margin, good-quality merchandise.

The Far Eastern Group’s Retail system comprises of Far Eastern Department Stores, Pacific SOGO Department Stores and Far Eastern Geant Hyper markets, operating with a total of 42 stores.

• Under Far Eastern Department Stores, there are 12 stores including FE 21’ in Taiwan and Mainland China.
• Pacific SOGO chain includes Pacific SOGO Department Stores in Taiwan and Pacific Department Stores in China totaling 15 branches.
• Far Eastern Geant Co. has 15 branch stores.