The Far Eastern retail system includes the Far Eastern Department Stores, Pacific SOGO, and Far Eastern A-Mart. The system includes a total of more than 50 stores. The total sales surpassed NT $100 billion in 2010.
Far Eastern Department Stores, established in 1967, is the only listed chain department store in Taiwan. With professional know-how and nimble marketing strategies, the Company constantly presents innovative merchandise mix and leads in market trend.
In recent years, Far Eastern Department Stores have actively restructured and introduced FE21'concept stores that integrates shopping, entertainment, living, restaurants, and culture aimed at providing customers enjoyable shopping and leisured experiences. The newly opened Mega City in Banqiao, New Taipei City, Top City in Taichung, and Big City Shopping Mall in Hsinchu in 2011, which collectively occupy close to 650,000 m2, will provide international luxury brands, fashion trends, and sumptuous cuisine to customers. This is a milestone that announces Far Eastern retail system's transformation into a major shopping center group.
In 2002, the Far Eastern Group expanded its retail operations by acquiring the Pacific SOGO Department Stores and Pacific Department Stores in China, which instantly gave the Group a department store chain spanning the Taiwan Strait. The SOGO Department Store on Zhongxiao Road in Taipei features a wide selection of global fashion brands; this store has annual revenue of NT$15 billion, and has the highest sales per floor area of any department store in Taiwan. In addition, the Fuxing SOGO Department Store, which opened at the end of 2006, offers a winning combination of exquisite international brands, fashion labels, fine food and dining selections, and has annual revenue more than NT$ 7 billion. Pacific China Holding and Far Eastern Department Stores have more than 10 branch stores throughout Mainland China, making the Group the consumer fashion trend setter in China.
In the hypermarket business, A-Mart is top three hypermarket chains in Taiwan. A-Mart provides localized, reasonably priced, high-quality product meeting people's everyday needs.